Privacy Policy Last Updated: December 22, 2025
Axem Games we respects the privacy of our players . This Privacy Policy explains how we collect, use, disclosure, and safeguard your information when you play our mobile application, Beam Runner (the “Application”).
By using the Application, you agree to the collection and use of information in accordance with this policy.
A. Device & Usage Data When you access the Application, our servers (via PlayFab) and analytics providers automatically collect:
Device ID / Unique Identifier: We use your device’s unique ID to create an anonymous account on PlayFab. This allows us to save your High Score, Coins, Gems, and Skins so they are not lost if you close the game.
Device Type & OS: (e.g., Samsung Galaxy, Android 13).
Game Data: Your high scores, time survived, levels unlocked, and virtual items (skins) owned.
B. Gameplay Analytics We collect anonymous data about how you play the game to improve the user experience. This includes:
Progression Data: Which levels you complete and where you get stuck (Game Over locations).
Economy Data: How many Coins and Gems you earn and spend.
Session Data: How long you play and how often you open the app.
C. Financial Data If you make a purchase (e.g., Gem Packs or “No Ads”), we do not collect or store your credit card information.
All financial transactions are handled by Google Play (Android) or the Apple App Store (iOS).
We only receive a confirmation receipt from the store to unlock your items.
Microsoft Azure PlayFab: We use PlayFab for backend services (Leaderboards, Cloud Save, Currency).
PlayFab Privacy Policy
Unity Analytics: We use Unity Analytics to understand player behavior (e.g., detecting if a specific level is too difficult).
Unity Privacy Policy
AdMob (Google): We use AdMob to display Banners, Interstitials, and Rewarded Video ads. AdMob uses the Advertising ID of your device to serve personalized ads.
Google AdMob Privacy Policy
Leaderboards: We display your chosen “Display Name” and Score publicly on the global leaderboard.
Game Balancing: We analyze Unity Analytics data to adjust game difficulty (e.g., making a level easier if many players get stuck) and ensure the coin economy is fair.
Advertising: To show ads that are relevant to you (unless you have purchased the “No Ads” package).
Personalized Ads: If you are in a region that allows it, AdMob may use your device’s Advertising ID to show ads based on your interests.
“No Ads” Purchase: If you purchase the “No Ads / Premium” package, we stop requesting ads from AdMob, and your data is no longer used for advertising purposes within our App.
The game is a casual arcade game suitable for general audiences.
If we discover that a child under 13 has provided us with personal information, we will immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us.
Security of Your Data We use PlayFab (Microsoft) to store your game data securely. However, remember that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.
Deletion of Data You have the right to request the deletion of your data.
If you uninstall the game, your local data is removed.
To remove your cloud data (High Scores and Currency stored on PlayFab), please contact us at the email below with your Game ID (if known) or Device details, and we will manually delete your entry from our database.
Email: axemgames@gmail.com
Developer: Axem Games